Chaparral Distributing began its operations in April,2006 in Austin, TX. Chaparral Distributing is an Exclusive Distributor of Red Bull Energy Drink and services retailers throughout the following markets: Austin Metro area and into the Texas Hill Country. Chaparral’s warehouse is located in Austin, TX and operates 21 routes that service over 1,500 retail customers with a team of 51 dedicated employees. Today, Chaparral has expanded due to a growing market from the south. In 2015 James Edward and Companies announced the launch of its newest distributing company, Chaparral Distributing South.
Chaparral Distributing South began its operations in October of 2015 in Weslaco, TX and services markets throughout the Rio Grande Valley with warehouse locations in Weslaco, Laredo, Eagle Pass and Brownsville Texas. Chaparral Distributing South operates 16 routes that service over 1,200 retail customers with a team of 28 dedicated employees and growing. Chaparral’s overall growth is a result of more than just luck but rather shrewd intuition and the belief that savvy business practices combined with a great brand would equal success. Chaparral Distributing does more than distribute the world’s number 1 energy drink; we build relationships with our retail customers. Chaparral offers competitive programs that help our customers maximize their profits and grow their business. By creating and improving relationships, we aim to over-deliver value in all aspects of our business. At Chaparral, we believe in instilling the integrity of which our business was founded on. We continue to acknowledge the contributions and intrinsic value of our customers, employees and supplies as the integral part of our business. We do what we do every day because we believe in creating mutually trusting and beneficial relationships with our supplier, customers and employees. Chaparral believes that this is a best practice for continuing growth and profitability for all.
Chaparral is dedicated in delivering superior customer service in a highly efficient and profitable manner while upholding Red Bull North America and the established brand standards. We are continuously dedicated to assist Red Bull in maintaining their positioning and innovative leadership in the energy drink category. Lastly, and most importantly, we BELIEVE in the Red Bull brand and our customers do too!